Outtakes from a destination road cycling, road and trail running photoshoot along the Big Sur coast for Nuun Hydration.
New Work for Obōz Footwear
Outtakes from an Outdoor Lifestyle and hiking photoshoot in Ketchum and the Sawtooths, Idaho for Montana based Oboz Footwear.
New Work for Topo Athletic
Outtakes from an Urban Running shoot in Tacoma, Washington for Boston based Topo Athletic.
Camera War Z Part III - dSLRs are Officially the Living Dead of the Camera World
I just re-read my previous post about dSLRs vs. Mirrorless. The first thing that struck me is that I wrote it a year and a half ago! Where did that time go? But more importantly, I am amazed at how fast things have changed in camera technology since then. At the time, I figured mirrorless cameras would catch or pass SLRs in a few years. But mirrorless cameras have continued to improve at an incredible pace and I can honestly say they have now surpassed SLRs in everything I need in a camera. As a Sony mirrorless shooter, I'll focus on what they have done in the past year and a half.
In April of this year, Sony released it's flagship mirrorless camera, the a9. If you haven't heard about it yet, here's a quick run down. The a9 is a professional grade, full-frame, 24MP, 4k, 20 frames per second(!!!!) mirrorless camera. But what sets the a9 apart from all other mirrorless cameras is its electronic shutter. An electronic shutter is exactly what it sounds like...the image coming off the sensor is captured without the use of the mechanical shutter, so there is no viewfinder blackout (or sound) that you normally experience when using a mechanical shutter. Electronic shutters have been around for years but they've been limited to slow moving or still subjects because of rolling shutter issues. Any significant subject movement during the image capture will cause distortion of the moving part of the image. Sony has effectively solved the rolling shutter problem in electronic shutter, allowing electronic shutter speeds up to 1/30,000th of a second with no perceptible distortion. I can't say enough how big of a deal this is. It's groundbreaking. Continuous shooting is possible at 20fps and there is no viewfinder interruption. Zero. Nada. Zilch. And shooting can be completely silent.
There are so many things about the a9 that Sony improved over previous cameras...better viewfinder, AF selector joystick, better ergonomics, bigger battery, dual card slots, touch screen, improved tactile feel of dials and switches, better menu system, and on and on. These are all important things that Sony was playing catch up on. But I'm going to focus on what I think makes this a revolutionary camera instead of just an evolutionary one.
For a sports photographer, no viewfinder blackout is a paradigm shift. And I didn't realize how much of a shift until I went back to use my a6300 and a7rii. At first, not having viewfinder blackout seems kind of cool but not that big of a deal. But after using it for a while, it becomes seamless, and a huge advantage for following erratically moving fast subjects like skiers or soccer players. That moment of viewfinder blackout that I grew accustom to was often just long enough and would occur at the wrong time for when a subject changes speed or direction. As a result, there were often shots where the subject was partially out of frame or out of focus as tracking them during the blackout was a process of expecting them to continue on the path or speed that they were before the blackout. With no blackout, tracking them is much easier. So it was subtle at first shooting on the a9 but before I knew it, I was really using the no blackout viewfinder in ways I wasn't aware of. Picking up a traditional mechanical shutter camera felt like picking up an antique. Suddenly, everything else felt like old technology.
There are two additional features of this camera that make it groundbreaking: autofocus and image quality/dynamic range. Mirrorless autofocus has been getting very good, but hadn't managed to be as good as dSLRs for focus tracking a moving subject, until now. That's completely changed with the a9. The AF tracking on the a9 is as good as anything I've used, with the previous bar being set (in my experience) by the 5D Mark III. The a9 is as good or better than the 5DIII. It's hit rate is incredible and the camera acquires focus seemingly instantaneously and effortlessly.
The most unexpected improvement with the a9 was the dynamic range and the quality of the highlights and shadows when edited in post. With previous cameras, when pulling out detail of the shadows, there was a noisy, over-processed look if I pushed it too much, or a harsh fall off of highlights if I tried to bring the highlights back too much. With the a9, I find there is more range to work with highlights and shadows, but also that they transition much smoother, more naturally, and look less processed. As a shooter who is constantly pushing dynamic range and shooting backlit, this is a huge advantage.
The 4k video from the a9 is drop-dead gorgeous. With the a7rii, shooting 4k in full-frame was less than ideal. It looked good, but not as good as in crop mode. The a6300 looks great but has really bad rolling shutter and is a crop sensor. The a9 full-frame 4k video has the quality of the a6300, without serious rolling shutter issues, and with the shallow depth of field of a full-frame sensor. The AF tracking during video is decent but still needs some improvement before it is reliable to use for professional use. It is inconsistent but good under the right conditions.
So that all sounds great, but no camera is perfect, right? Exactly. There is some room for improvement and here are my nitpicks on the a9, in no particular order. First, the AF selector indicator in the viewfinder is a light grey that can be very difficult to see on busy backgrounds or mid-tones that it blends into. It needs to be brighter or have a selectable color option to make it more visible.
As mentioned earlier, the camera can shoot completely silently. But sometimes I want to hear the shutter. When I'm holding the camera high or low and can't see through the viewfinder or monitor, I rely on the electronic shutter sound to know I've taken a shot. It needs to be louder. I've had a number of times I've been shooting outdoors and wind or the sound of a waterfall is louder than the shutter sound so I can't hear it. Also the placement of the speaker for the electronic sound is the lower left side of the camera. Occasionally I'll be holding the camera in a way that my hand covers the speaker and I can't hear the shutter. A better location, like the top of the body would be better to hear the sound.
The a9 now has a physical button for selecting frame rate and autofocus mode. I'm happy about this but the AF mode selector has a lockout that is clunky and awkward to use. I think a lockout is a good idea but it needs to be redesigned to make it easier to use.
The video start/stop button has been moved to a new location near the viewfinder. I like this location much better, however, it is close enough in location and feel to the AF-on button that they are easily confused when using it while looking through the viewfinder. The video start/stop button needs to have a different ergonomic feel to differentiate it from the AF-on button.
Lastly, an issue that mirrorless cameras have yet to solve is sensor dust. All cameras have this problem. But mirrorless cameras are especially prone to getting dust on the sensor for two reasons. First, when you take a lens off, there is no mirror and the mechanical shutter is retracted. So the sensor is exposed directly to dust falling right on it. Secondly, the flange distance from the sensor to the lens mount is much shorter because there is no mirror. It's too easy to get dust on the sensor that is especially problematic in video. One workaround I've heard suggested is that Sony makes it so the mechanical shutter is not-retracted during changing lenses, or at least making it an option in the settings for when changing lenses.
There are two features I would like to see Sony put in their mirrorless cameras. First is a small or medium RAW option that still uses the full-frame sensor. I don't always need (or want) 24MP or 42MP (on my a7rii) but still want the shallow DOF of a full-frame sensor. Second I'd like to have the option to set the frame rates for the low, medium and high frame rate setting.
I read a post that the Nikon CEO said no pros are switching to Sony. He's dead wrong. I switched (from Canon) and know three other pros who have switched as well. Sony is doing what it takes to get pros and consumers to switch by giving features and new designs that give photographers the tools to be more creative. Canon and Nikon are sitting still, watching the revolution from the bleachers.
And did I mention that the a9 shoots as 20 frames per second?!! Insane.
Recent Work for Raleigh Bikes
Raleigh Bikes contracted me to shoot four days of bike lifestyle imagery in 2017. These included urban lifestyle and rural road and road/off-road riding. When Raleigh approached me for this shoot, they were looking for some guidance on specific locations in their backyard in Washington State. I suggested some urban locations in Seattle and pitched a day of shooting in the Methow Valley in Eastern Washington, which ended up being our final day of shooting over the course of six months.
Recent Work for Oboz Footwear
Images from a recent multi-day contract photoshoot for Oboz Footwear. The creative direction for this shoot was a series of image of authentic hiking to show Oboz footwear in a diversity of locations including a wet, lush and green environment to highlight the waterproofing of the shoes, as well as a rugged alpine environment. The vibe for the shoot was for the hikers to look tired, sweaty, and dirty but satisfied after a long hike.
Ptarmigan Traverse story for Outside Online
Images from an assignment for Outside Online about a 35 mile alpine mountaineering traverse in the North Cascades known as the Ptarmigan Traverse. The route travels over some of the most rugged terrain in the Cascades, including six glaciers and crosses over the crest of the North Cascades 10 times.
Backcountry Ski Lifestyle Shoot for Wigwam
Wigwam has become a regular client (4 contract shoots in the past year). And I'm a happy photographer when the client's feedback from a shoot is "Bravo Stephen. It's going to be hard to limit to 10. We may have to buy more. Yikes! Frickin' outstanding."
Social Media vs. Photographer
Confession: I'm a reluctant self-promoter and social media photographer. Those are not good personal traits to have as a photographer, I know. I do these things with just a little more enthusiasm than kicking and screaming, largely because I have an aversion to self-promotion. I've been in the photo business long enough (almost 20 years!) that when I began social media didn't exist, and good work would speak for itself and rise to the top. Not so much anymore.
Which is not to say that good work doesn't stand out. It does...sometimes. But not enough to just sit back and wait for the phone to ring and watch the checks roll in. Photographers now need to be constantly putting their work out there and promoting themselves to potential clients. There are so many photographers now that even the best work can get lost in the noise. That was true even before social media. Add Instagram, Facebook, Twitter, Tumblr and Snapchat and it's enough noise to give any photo buyer or creative director a headache. And for photographers, especially reluctant self-promoters, it's challenging to stay on top of it all.
But social media is an opportunity I can't ignore, so I dutifully post my work. I focus my energy mainly on Instagram and Facebook. With it's clean photo-centric design, Instagram is the best platform for sharing photos. I was slow to get on board with both Facebook and Instagram, so I was behind the ball. Had I jumped in sooner, I would have a bigger social media presence. I've been playing catch up. As I write this post I currently have 41k Instagram followers and 1k Facebook followers. It's pretty obvious how much easier it is to connect with followers on Instagram. A few years ago, Facebook changed it's sharing algorithm which made it harder to build a following and get attention, at least without paying for advertising. Instagram has also made changes from it's original algorithm that also makes it harder to build a following, but it's still much easier than Facebook.
As an established commercial photographer, I think social media has limited use for me. But as an editorial and landscape photographer, having a social media presence has helped me bring in work and sell prints. But Instagram has changed the business model for photographers entering the business. If you build a big enough following (greater than 100k), you'll likely be lucky enough to get paid to drop some company's name in your post. That's a big deal for photographers who were smart enough to jump into Instagram early and get a big following, or for those who are adept enough to work the platform to still attract large numbers of new followers. And with Instagram's analytics, photographers can show potential clients how big an impression they are making to help set their rates.
Where do we go from here? From my conversations with photo editors, Facebook has outlived it's usefulness. The editors I've talked to are more likely to use Instagram to search for images or photographers. That's all I needed to hear to change my focus to Instagram. But Instagram has a fraction of the active users of Facebook. This can be looked at in a couple of ways. First, it's still growing and has a lot of room to continue to grow. That means potential for more followers. Second, it's a more targeted audience. While Facebook is about sharing photos, it's just as much about sharing stories, or having discussions, or messaging. Instagram is all about the photos. And that's where I want to be focusing my energy...on a growing platform that's the go-to for photo editors and that's designed to be all about the photos.
